Sitges 2015 celebrates the 20th anniversary of ‘Seven’ with this year’s poster

A bloody cardboard box is the symbol of the shocking finale of the emblematic movie Seven, directed by David Fincher, remembered by all genre fans, and that will be celebrating the 20th anniversary of its premiere in September. The Sitges – International Fantastic Film Festival of Catalonia is commemorating this milestone by dedicating the poster for its 48th edition, to be held from 9 to 18 October, precisely to this movie.

Seven, premiering in 1995, was a turning point in the police thriller genre, modernizing and merging it with horror cinema, creating what is most likely the best psycho-thriller in recent decades. Brad Pitt’s look of horror, rage and pain during the final scenes can never be erased from the retinas of all its viewers, who will get a chance to recall Fincher’s movie this year in Sitges.

Once again this year, the Sitges 2015 poster has been created by the CHINA Agency in a tribute to Seven and in it, Mark Rothko and Antoni Tàpìes have also left their mark. The team headed by Rafa Antón, the agency’s CEO –and that has been in charge of the Festival’s image since 2002–, explained that “this year’s poster is, in essence, a clue. An element in which you can sense many things, but that still raises further questions. A little helper to understand how the pieces of the puzzle fit together. Because all we do is take a core element from Seven, in this case the box, and decontextualize is. It’s only when you imagine this piece of bloody cardboard as part of a whole that you understand what movie we’re talking about. It’s an invitation for our fans to feel like they’re a part of a little thriller. And that’s our way of paying tribute Fincher’s great classic”. The piece’s creative director is Miguel Ángel Duo and the photographer, Biel Capllonch.